The Good Cause Award
Of more than 200 charities vying for a $2 million dollar advertising campaign, being offered by DDB Canada, CanWest, Telus, and others, FM-CFS Canada was one of only five charities invited to make an in-person presentation to their judging committee.
This was the first 'Good Cause Award,' intially planned to be an annual event where charities compete for a Grand Prize.
It was won by the Canadian Mental Health Association, a worthy cause. We were told by a few of the judging committee members that we came second, to which we say thanks for telling us our message was considered important and well told. FM & ME/CFS would certainly have been helped immensely if such a campaign had happened. FM-CFS Canada will continue to try hard to achieve successful outcomes for the cause.